Evaluating Asset Tracking Tools? 3 Areas Not to Overlook
By BlueArrow | November 13, 2025
You already know that Asset Tracking is a good investment for your company. But how do you know how you’re working with the right vendor?
You’ve made the decision to purchase asset tracking for your fleet, but what’s the next step? Choosing the wrong route can result in failure before you even begin.
Efficient asset tracking is vital for organizations that need to streamline operations, boost productivity, reduce losses and maintain a competitive edge.
Yet, selecting the optimal asset tracking solution requires careful evaluation of several factors, including vendor credibility, technological capabilities and customer support. Making decisions solely based on cost can be expensive in the long run.
Let’s take a look at three key areas that shouldn’t be overlooked during your search:
1. Vendor track record
Selecting a reputable vendor with a proven track record is essential. Look for vendors with extensive experience in asset tracking solutions and a history of successful deployments across diverse industries. Evaluate customer testimonials, case studies and industry recognition to gauge the vendor's reliability and expertise.
Questions to ask:
- How long have you been providing asset tracking solutions in the commercial market?
- What size of deployments has your team handled?
- Can I connect with some of your clients for references?
2. Technology capabilities
The backbone of any asset tracking system is its technology infrastructure. Opt for solutions that leverage cutting-edge technologies to accurately monitor assets in real time. The device should be rugged and customizable to suit a variety of use cases. Consider scalability and integration capabilities to ensure alignment with your organization's current needs and future growth objectives. The key here is thinking five to ten years down the road.
Questions to ask:
- Does this solution integrate with MyGeotab?
- Can the solution be tailored to suit my specific use case?
- What sets your solution apart from others in the market?
3. Customer support
Effective support is indispensable for the seamless implementation and ongoing maintenance of asset tracking systems. Prioritize vendors that offer comprehensive support services, including training, troubleshooting and timely assistance. Assess the vendor's responsiveness and availability of support channels to promptly address any issues or concerns.
Questions to ask:
- What is the failure rate of your equipment?
- What is the protocol for resolving issues when something does go wrong?
- What is the standard time frame for issue resolution?
Strategically investing for success
Successful asset tracking requires a strategic approach, incorporating thorough vendor research, technology assessment and ongoing support.
By prioritizing these key considerations, organizations can deploy robust asset tracking solutions that optimize efficiency and drive business success. Remember, investing in the right asset tracking solution today can yield cost benefits for your organization in the long run.
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